The most searched perfumes in 2024 in Wikiparfum

As we leave behind 2024, a fascinating year in the world of perfume, we've embraced new trends that have defined perfumers' creations. On our platform, millions of fragrance enthusiasts have explored perfumes, notes, and perfumers, finding scents that resonate with their lives. We've delved into the year's data to share the favourites that shaped 2024.

Topping the list of the most searched women's fragrances is a perfume that, since its launch in 2016, has become a global success. The stiletto heel-shaped design of Good Girl by Carolina Herrera captures attention at first glance and embodies values such as femininity, glamour, and power. Its olfactory composition plays with duality, balancing floral jasmine notes with tonka bean, cocoa, and coffee.
Mystery, sophistication, and a touch of daring characterize the second-ranked fragrance. Celebrating its 10th anniversary, Black Opium by Yves Saint Laurent remains as relevant as ever. With amber and gourmand touches introduced by vanilla and coffee, this fragrance has built a reputation as a sexy essence for countless fans.
Launched in 2023, Burberry Goddess has captured users' attention with its unique fragrance, featuring three expressions of vanilla: vanilla infusion, vanilla caviar (Firgood TM), and vanilla absolute. The result is a warm and sensual scent with just the right touch of sweetness.

The balanced composition of Aventus combines lemon's freshness with juicy pineapple, wood, oakmoss, and musk, guaranteeing exceptional performance. It has become one of the most attractive perfumes for men, taking the number one spot in men0s fragrance searches on WikiParfum.
In second place, Bleu de Chanel, despite its relatively recent launch, has already become one of the brand's most iconic fragrances for men. Sophisticated, refined, and deep, it encapsulates modern luxury with notes of geranium, cedarwood, and lavender.
Le Sel d'Issey, a 2024 release, caught the attention of WikiParfum users. This launch has led the trend of reinterpreting salt notes by highlighting their mineral facets.

In under a decade, Baccarat Rouge 540 by Maison Francis Kurkdjian has achieved the status of a masterpiece in niche perfumery. Enveloping, mysterious, and opulent, thanks to ambergris, saffron, and cedar wood, this fragrance leaves no one indifferent. Its exceptional trail and longevity have secured its position as the leader in the unisex fragrance ranking.
Cherry notes have been trending in perfumery for years, and Lost Cherry by Tom Ford combines the gourmand touch of cherry with dark nuances, adding depth and avoiding excessive sweetness. It takes the second spot for a reason.
In third place, By The Fireplace, is a comforting and enveloping perfume, perfect for winter days. Maison Margiela evokes the warmth of a fireplace with woody, musky cashmeran notes. Its sensory power has captivated users seeking unconventional, unique scents.

What were your favourite notes in 2024? Among women's fragrances, floral compositions with ambery, fruity, skin-like, and gourmand nuances stood out, showing a preference for sophisticated, enveloping, and sensual scents.
Men's preferences leaned toward woody fragrances with amber and citrus touches and classic fougère scents or with citrus and aquatic twists, reflecting a taste for timeless contrasts of freshness and warmth.

The art of perfume comes to life thanks to the perfumer. In 2024, the most sought-after perfumers in women's perfumery were Dominique Ropion, Anne Flipo, Olivier Cresp, Honorine Blanc-Hattab, and Alberto Morillas.
For men's perfumery, the top names were Alberto Morillas, Quentin Bisch, Dominique Ropion, François Demachy, and Anne Flipo.
In the unisex category, the most recognized creators included Jérôme Epinette, Francis Kurkdjian, Fabrice Pellegrin, Alberto Morillas, and Pierre Montale.

We're ready for another year filled with new fragrance discoveries with you!