ROMAMOR UOMO

Roma and its name spelled backward, Amor, have always been extremely fascinating. This palindrome the only one that translated into Latin remains the same. Some historians have even corroborated the theory that Amor was the secret name of Rome. "With this new fragrance, we pay tribute to our love for Roma, yesterday, today, and tomorrow," Lavinia Biagiotti Cigna, President, Biagiotti Group.